Rabanne – Sunset to sunrise

Those who dance through the night are reborn at dawn.

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       Sunset to Sunrise is a cinematic immersion into Rio de Janeiro — a city shaped by contrast, rhythm, and raw emotion. From the fading light of day to the first glow of morning, the film captures a night driven by instinct, movement, and collective energy.

Rooted in the singular culture of Brazil’s favelas, the film draws inspiration from a world where music, style, and community are inseparable. Baile Funk sits at the heart of the narrative — a powerful, physical sound born in the hills of Rio, carrying both rebellion and celebration. Its raw pulse transforms the night into a shared, almost ritualistic experience.

The favela is portrayed not as a backdrop, but as a living ecosystem — vibrant, inventive, and deeply expressive. A place where creativity thrives under pressure, where self-expression becomes a form of resistance, and where identity is forged through movement, fashion, and sound.

At its core, the film reflects Rabanne’s DNA: bold, fearless, and future-facing. The brand’s metallic sensuality and avant-garde spirit collide with the raw authenticity of Brazilian culture, creating a dialogue between luxury and street, fantasy and reality.

More than a fragrance film, Sunset to Sunrise is an ode to freedom and cultural energy — a celebration of Brazil’s singular voice and the magnetic power of a night that belongs to those who dare to live it fully.

Worked With Love By:

Agency: ODGMT
Executive Producer: Camille Lambert
1st AD: Elis Manukian
Production Designer: Pedro Bolo Catellani
Art Director: Julien Dossena (rabanne) + Sunbelt
Costume Designer: Claudia Kopke / Marina Franco
Make Up Artist: Wallace Vidigal
Steadycamer: Bernardo Negri
Editing Company: POSTER
Editor: Nicolas Larrouquère
Post Producer: Cyril Bordesoulle
VFX: Poster Company
Graphiste: Lucas Latil
Supervision Musical: Léo Copet
Etalonneur: Leo Teerreros

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